Aulia Widyasmara, B. and Hari Prasojo , B. (2025) “OPTIMIZATION OF SOCIAL MEDIA STRATEGIES IN THE ACADEMIC ENVIRONMENT: A CASE STUDY OF INTERNSHIPS IN THE DIGITAL BUSINESS STUDY PROGRAM AT UMSIDA”, International Journal Multidisciplinary (IJMI), 2(1), pp. 138–153. doi: 10.61796/ijmi.v2i1.291.