Maretha , S. D., Yani , M., & Nugroho , T. T. (2024). ANALYSIS OF THE CONTENT MARKETING, INFLUENCER MARKETING, BRAND IMAGE AND PRICE PERCEPTION ON PURCHASE DECISIONS FOR WARDAH SKINCARE PRODUCT ON THE TIKTOK. International Journal Multidisciplinary (IJMI), 1(3), 153–167. https://doi.org/10.61796/ijmi.v1i3.185